Riverina Fresh hosts masterclass to connect with home consumers

05 May 2017

Riverina Fresh has hosted a latte art masterclass in Sydney to educate home coffee consumers about the importance of milk quality.

ASCA 2017 Australian Barista Champion Runner-Up Shinsaku Fukayama of Sensory Lab ran the barista lesson for competition winners Linda and Matt Hoadley in Sydney on 24 April at Smoking Gun Bagels.

To win the masterclass and La Marzocco Linea Mini prize, Linda and Matt had to purchase and then describe why Riverina Fresh was their favourite milk to use for their daily coffee consumption at home.

Their winning entry highlighted the 94-year-old business, which is supplied by 20 local Riverina Fresh farmers who have dedicated themselves to producing consistent quality milk.

“We’re really thankful to Riverina Fresh for providing us with such a valuable learning experience. I had no idea how much was involved in production a great coffee, nor the physical efforts baristas go through for the perfect cup, or what’s involved in making such silky, smooth coffee like Shin can produce, such as getting the right spin when texturing milk, or listening to the sound,” Linda says.

“Before buying Riverina Fresh milk I just thought all milk was the same, but when we tried it with our coffee we could really taste the difference and its impact on the flavour characteristics of our coffee. It is also much easier to texture.”

Linda’s husband Matt is a passionate coffee consumer who roasts his own beans. On weekends he sets up his coffee machine at local netball games in Taree, New South Wales, donating all his coffee proceeds to the club.

“Not only are his customers going to see an improvement in his latte art skills, but I think the masterclass has inspired him to get more involved in coffee and take it further,” Linda says.

“Not only are his customers going to see an improvement in his latte art skills, but I think the masterclass has inspired him to get more involved in coffee and take it further,” Linda says.

Riverina Fresh Brand Manager, Jaimie Gardner says the masterclass is an example of how the industry can further educate coffee consumers about specialty coffee appreciation, as well as the impact of using high-quality milk.

Riverina Fresh is available throughout the Riverina Region in Woolworths, Coles, IGA, Foodworks, and other small independent retailers. In Sydney, Canberra and wider NSW, Riverina Fresh is available in selected Woolworths stores.

Article courtesy of Bean Scene Magazine www.beanscenemag.com.au