Getting active with Riverina Fresh

24 Jan 2020
Getting Active with Riverina Fresh

At Riverina Fresh milk, supporting community engagement initiatives is an important aspect of our social responsibility. In particular, assisting people in leading a healthy and active lifestyle.

This year promises to be an exciting one in this regard, with the announcement of Riverina Fresh as an official partner of the 2020 Weet-Bix TRYathlon series, being run across Australia. Weet-Bix TRYathlon is a non-competitive event and Australia’s largest kids triathlon series aimed at encouraging children to get fit and active while having fun with their friends. For more information click here.

Our sponsorship of the kids TRYathlon events in NSW, ACT and VIC reflects our wider support of community programs that advocate participation in sport and living an active lifestyle. We are proud supporters of several community programs, particularly in our heartland of the Riverina where we sponsor clubs such as Finley Little Athletics Club, Blighty Football Club, Tocumwal Football & Netball Club and Riverina Lions Womens AFL club, sporting competitions like Group 9 Rugby League and the Wagga Futsal Cup and local events like the City2City run in Albury-Wodonga and the Ladysmith Duathlon.

Dairy scores for good health

Leading an active lifestyle requires that you provide your body with the essential vitamins and minerals it needs, and dairy products can play an important role in this. The Australian Dietary Guidelines recommend 2.5–4 serves from the dairy food group per day for a variety of health benefits. The composition of dairy means it can be used as targeted fuel in a range of situations around exercise. Before exercise to provide fuel in the form of fluid and carbohydrate and after exercise to aid recovery through rehydration and refuelling muscles.

The consumption of dairy has long been known as a contributor to good health, in particular to bone health. The naturally occurring nutrients in milk such as calcium and protein provide excellent health benefits. Calcium, the main mineral present in bones and teeth cannot be produced by the body and must be sourced through our food, of which milk is a great source. While the protein contained in milk is great at supporting a wide range of physiological functions including the growth, maintenance and repair of body tissues.

The benefits don’t stop there, recent advice from the Heart Foundation reversed previous restrictions and highlighted the benefits dairy can provide in protecting against heart disease, stroke and reducing the risk of high blood pressure.

Award winning milk

Choosing a milk that is packed with the dairy goodness we need is essential. Riverina Fresh milk is a rich source of protein and calcium, important for a healthy lifestyle and a nutritious option for both kids and adults before and after exercise. The natural nutrients and exceptional taste of our milk is why it is an award-winning milk year after year. Leading an active lifestyle that incorporates a healthy diet is crucial to our overall wellbeing, choosing a milk that can contribute to both is just as important.